A star athlete is hoping to make a touchdown with his new investment in the Lake Charles-based food delivery app, Waitr.
Drew Brees, New Orleans Saints' quarterback, already a stakeholder in Walk-ons Bistreaux and Bar, has now invested a reported $10 million in the startup.
Waitr CEO Chris Meaux said it all came about because of its partnership with the popular sports bar chain.
"When he saw the numbers that we were doing with Walk-on's and how we helped them grow their to-go business, he expressed an interest in Waitr," he said.
Meaux said it only took a conversation to see Brees and Waitr were a great fit.
"He cares about our business, but he cares about the restaurant business and we're in the business to help restaurateurs grow their business and he's a restaurateur," he said.
Waitr will use the funding to expand, market, and develop new improved services for its restaurant partners, according to Meaux, and Brees will be a part of the marketing process.
Before the end of this year, Meaux said Waitr will be in Florida, as well as some parts of Georgia, on top of more cities in Texas and also, in Arkansas
"We have a 12-state area that we are looking to grow into in the next two years," he said.
This boost makes the CEO proud of how quickly the three-year-old startup has grown.
"It's been something that was a lot bigger than my wildest dreams. I guess in the back of my mind I always thought we could do what we've done but not as quick as we've done it I thought it would take several more years just to get to this point," Meaux said.
Waitr is already in 18 cities in four states.
"This is something that was homegrown; this is something that came out of students from McNeese and then throw in a couple of University of Florida students and myself and we were able to build a multi-million dollar company right here in Southwest Louisiana," he said.
Waitr will launch in Mississippi this April.
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